Apr 6, 2010

How we watch

Some interesting media statistics:

  • 30 percent of global consumers own a smart phone
  • 45 percent own a portable video player
  • 54 percent own a game console
  • 58 percent own an HDTV
  • In the U.S., 38 percent of consumers watched video on an ad-supported site, such as Hulu, and a quarter of them do so at least a few times a month.

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